How On Earth Do I Book More Coaching Calls?
Table of Contents (quick links)
How do I get more coaching calls?
Does coaching as a business actually work?
How much do coaches even make?
What coaching niches are profitable?
No, I am not a stranger on the internet reading your mind.
I have been there.
Not only that, but I can answer all these questions for you.
Let’s get started!
How do I get more coaching calls?
You get more coaching calls by answering the questions that your future clients want to know.
One of the best ways to consistently answer questions is though blogging and video. If you are producing well written, content that humans can scan, the internet will reward you. The way the reward will be time & attention. Google/Bing will list our website at the top of search.
Creating content that answers questions draws in your ideal client. You can write blog posts about various topics related to your coaching business. One thing to consider before you write about a certain topic is the search volumes. Certain topics are going to fit in better with your marketing strategies if they are more popular.
You can also turn your blog writing into email marketing as well. Taking some of the most popular blog posts and editing for your email list this can be another way to book more coaching calls.
Depending on the search term you are targeting you can also build out a few more blog posts.
Of course you will want to do additional keyword research before putting time into new content. But if the topic is aligned to your coaching services it is generally a good idea for a blog post.
Your website visitor will appreciate the depth of content on the website. Part of your ongoing SEO strategy should involve giving users a reason to come back to read your blog.
Humans tend to search for answers on the internet before making a purchase decision.
You answer the questions and you guide your future clients to the solution. Building trust though your writing and blog will help drive more leads. 💯
They will have trust. 🙏
Establishing yourself as a solution though blogging is a solid tactic for increasing leads.
You see the #1 reason people don’t buy comes down to TRUST.
People will find the money. People will find the time.
If people believe you can solve their issue they will pay.
One way to answer these question is in writing. Another way is in video. A third way is images.
And you can do all that on your blog! And making all of these answers findable can be done though SEO.
Does coaching as a business actually work?
Yes coaching is a legitimate business model. There are coaches making $0 and there are coaches making millions. 💰💰💰
There are coaches across all types of niches. Life coaches, career coaches, chess coaches, spiritual coaches and anything and everything you can think of that requires expertise.
So the question here is how can you make it work for you.
Answer. Questions.
And do this in a way that people searching can find you. AKA SEO.
How much do coaches even make?
Coaches can make as little or as much as they want. The better the coach, the more experienced the coach the higher the prices.
According to Flow Coaching Institute
“full-time certified life coaches that work for 6-8 hours a day earn between a range of $50-$500 per hour and earn around the ranges of $70,000 to a whopping $600,000”
✨✨✨✨ WOW ✨✨✨✨
But as I have often discovered in saturated markets, the most talented aren’t always the ones making the most. It is the people who figure out how to put themselves out there and help people at the biggest scale.
And SEO is the way to do that.
You simply close your eyes, visualize your client and write to them.
What do they need to know, and how can they work with you and learn more.
If you do this the sky is the limit.
What coaching niches are profitable?
According to Practice.do
✅ Leadership coaching - people that work with upper management is highly profitable.
This video by MindValley Coach covers the 5 most profitable coaching niches for 2023:
If you are desperate to find a better way to get leads into your coaching business, I have a solution
Jot down any question you have been asked as a coach.
Start there.
Remember that you know your stuff. You are passionate about it.
Your customer can’t just teach themselves the answers. That is why they need you.
So go to your blog. And start there. Start answering questions. This will get your business off the ground.
SEO is all about your ideal customer. Period. It isn’t about what you can give it is about what they get.
Now repeat this process over and over.
This is called providing value and search engines love valuable content!
Share your knowledge.
Incorporate the question phase and different ways the question can be asked into the blog title. Use the same phrases in the text of the blog post you are writing.
Add images relevant to the topic you are covering. Make sure the image fields are filled out as well.
And do this every day.